Have you heard of moringa yet? If not, you better get on the bandwagon. This new superfood is taking America by storm! Kuli Kuli, the first company to bring moringa into the US market in the form of nutrition bars, has recently partnered with Chef José Andrés, TIME magazine’s 100 most influential people, his non profit, World Central Kitchen, and the Haitian nonprofit Smallholder Farmer’s Alliance to launch a nationwide moringa recipe competition on Instagram, using the hashtag #MoringaInspired in order to raise awareness and support moringa farming communities in Haiti.

Image from Kuli Kuli

 I've been a huge fan of Chef Andrés ever since I visited one of his restaurants, China Poblano in Las Vegas. So what are you waiting for? Whether you are a baker (moringa brownie, anyone?) or a savory cook (hint: moringa works well in sauteed dishes or soups), create your own moringa recipe for a chance to win a trip to D.C. to dine at Chef Andrés' new restaurant, China Chilcano.

Each participant is encouraged to purchase Kuli Kuli moringa powder online or at participating Whole Foods Market locations for recipe use. 100% of the proceeds from Kuli Kuli moringa powder purchased online during the contest period will go to Smallholder Farmer’s Alliance in support of smallholder moringa farmers in Haiti. To further support entrepreneurs around the globe, Kuli Kuli will donate1% of sales of moringa powder in select Whole Foods Market stores to the company’s Whole Planet Foundation whose mission is to alleviate global poverty through microcredit.

How to join:

1. Create a #MoringaInspired recipe with Kuli Kuli Pure Moringa Vegetable Powder.
2. From July 14th to September 1st, snap a photo of your moringa creation and post it to Instagram.
3. Name your dish and tag your photo with "#MoringaInspired in #YourCity”. Make sure to follow and tag @kulikulifoods, too!
4. On September 4th, the ten photos with the most likes will be submitted to Chef José Andrés and a panel of judges from World Central Kitchen! Photos will be judged on a 10 point scale in the following categories: appetite appeal, creativity, presentation, originality, and the incorporation of moringa. The highest scoring photo will win a trip to D.C. to dine at Chef José Andrés' new restaurant, China Chilcano. Finalists will win Kuli Kuli swag! 

For more information and contest rules, please visit here.